What’s in this episode?

Trust is the currency for Brands. Building a Brand is like building a relationship, the ingredient of good relationship is built upon Trust. Trust is the essence of relationship.

The Secret of a Brand is Trust = Reliability + Delights

What drives Trust?
Chapter 01: Ability
Chapter 02: Benevolence
Chapter 03: Integrity

[Reliability + Delights] to be continue in Part02

#dosecreativechannel #branding #graphicdesign #dkv #rubicubecreative #desaingraphis #trust #ability #benevolence #integrity #TRD #brand
#marioutama #designcommunity #creativechannel #designthinking #thebusinessofdesign
#marketing #pandemic #designbusiness #startup #freelancer #designer #businessmindset
#mindset #beliefsystem

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motion graphic: Arina Apollo
music: youtube audio library



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